Act-On Buys Marketbright Assets
Customer Experience Matrix
AUGUST 2, 2011
In other words, the Marketbright acquisition was a tactical measure to pick up some modest assets at a modest price. According to Act-On CMO David Applebaum, most buyers have 35 to 50 employees, which puts them firmly in the small business category. For what it’s worth, Genius and LoopFuse seem satisfied with their freemium results.
Let's personalize your content