Remove press-room
article thumbnail

Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

We’ve been working with the company and its CMO… Read more… Stan Woods | April 29th, 2009 | one comment Web personas and Mind Maps Like most good digital agencies, we’ve been exploring web personas for a while and we’ve found them to be a critical aid to great site design. Your department.

article thumbnail

B2B Category Creators Episode 2 Transcript

Metadata

Is a button under all the student’s desks that they could press if they’re confused or not. We can press confused. ” Nicolas Vandenberghe: “Let’s press confuse even more. That came out way before there was a category in like Gartner and Forrester in the standard analysts. Look at the space.”

article thumbnail

B2B Category Creators Episode 5 Transcript

Metadata

Elissa is currently board member at several companies, but most well known for being the CMO at Tableau from I think it was 2007 to 2018, when I was there. And also, we’ve got Udi Ledergore, who is the CMO of Gong for about the past four years, VPs of marketing, other kind of technology companies before there. So, thank you.