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6 Ways Marketing Content Can Support a Customer Service Team

Hubspot

It's the corporate equivalent of a retail employee wandering aimlessly down each aisle when you ask where a certain product is, like you couldn't have done that yourself. You may have heard the term "smarketing," which describes the ideal alignment of Marketing and Sales through shared goals and direct communication.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

All employees are expected to read it carefully and respond immediately if they can share a contact or industry background. This can be tricky, since star recruiters are accustomed to working by themselves. You can also tell a lot about someone by looking at their writing. « Virtualization. TECHNOLOGY. Infrastructure.

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An Introduction to Sales Enablement – Webinar Transcription

Lead Liaison

To watch “An Introduction to Sales Enablement” in its entirety, click here. Lead Liaison provides an introduction to sales enablement. Learn the definition of sales enablement, why companies use it, and how it can help your business. Definitely sales can benefit from using marketing automation.