Buying Cycle Lead Capture Multi-Touch Attribution Sales Management 
Hubspot
SEPTEMBER 26, 2013
This is the process of comparing two variations of a single variable to determine which performs best in order to help improve marketing efforts. Blogging is a core component of inbound marketing as it can accomplish several initiatives simultaneously, such as website traffic growth, thought leadership, and lead generation.
Hubspot
MARCH 10, 2016
This is the process of comparing two variations of a single variable to determine which performs best in order to help improve marketing efforts. Blogging is a core component of inbound marketing, as it can accomplish several initiatives simultaneously -- like website traffic growth, thought leadership, and lead generation.
Expert insights. Personalized for you.
28 
Let's personalize your content