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How to Build the Ultimate Sales Prospect List

Zoominfo

Just as you need to understand your product and the role it plays in the market, you also need to understand your buyers and the factors that drive them to make purchases. We often discuss the value of tools like buyer personas and ideal customer profiles as vehicles through which sales professionals can better understand their buyers.

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Information without Innovation is Just Data: The Modern Guide to Business Intelligence

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Today, we’re taking a deep dive into the B2B data landscape to help you understand the changes happening in data and the ways in which you can better connect with the humans behind the numbers. The difference between data and intelligence. In sales and marketing, the way we refer to data changes regularly.

article thumbnail

How to Build the Ultimate Sales Prospect List

Zoominfo

Just as you need to understand your product and the role it plays in the market, you also need to understand your buyers and the factors that drive them to make purchases. We often discuss the value of tools like buyer personas and ideal customer profiles as vehicles through which sales professionals can better understand their buyers.