Remove Buy Remove Eloqua Remove Marketing Leads Remove SIC
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Survey Finds Growth in Pipelines and Sales Cycles for B2B Lead.

Industrial Marketing Today

Lead generation and lead nurturing have been put on the backburner and clients are interested only in finding leads that are ready to buy now (see my previous post, “The Role of B2B Marketing is Shifting from Lead Generation to Revenue Generation.” ). Company news and industry SIC codes tied for third.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

In fact, 88% said Web sites were important in helping them decide what to buy. The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. But getting back to our category, we are often compared against Eloqua and Manticore. All thoughts are welcome!