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5 Reasons Why Marketing and Sales Technology Just Won’t Work

ANNUITAS

This particular case is indicative of how many respond when things don’t work out as intended.  I’m amazed at the number of organizations that buy off on technology without any forethought or planning with regard to the people part of the equation.    In another study, MarketingSherpa found that 2.1%

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Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

In a study by Accenture , “75% of consumers are more likely to buy from a retailer that recognizes them by name, recommends options based on past purchases, and/or knows their purchase history.” The case for marketing: Marketing uses data to segment contact lists, customize content, personalize messaging, and so forth.

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article thumbnail

Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

In a study by Accenture , “75% of consumers are more likely to buy from a retailer that recognizes them by name, recommends options based on past purchases, and/or knows their purchase history.” The case for marketing: Marketing uses data to segment contact lists, customize content, personalize messaging, and so forth.

article thumbnail

Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

In a study by Accenture , “75% of consumers are more likely to buy from a retailer that recognizes them by name, recommends options based on past purchases, and/or knows their purchase history.” The case for marketing: Marketing uses data to segment contact lists, customize content, personalize messaging, and so forth.

article thumbnail

Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

In a study by Accenture , “75% of consumers are more likely to buy from a retailer that recognizes them by name, recommends options based on past purchases, and/or knows their purchase history.” The case for marketing: Marketing uses data to segment contact lists, customize content, personalize messaging, and so forth.

article thumbnail

Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

In a study by Accenture , “75% of consumers are more likely to buy from a retailer that recognizes them by name, recommends options based on past purchases, and/or knows their purchase history.” The case for marketing: Marketing uses data to segment contact lists, customize content, personalize messaging, and so forth.

article thumbnail

Why Complete Marketing Automation is a 'Suite' Deal

GreenRope

In a study by Accenture , “75% of consumers are more likely to buy from a retailer that recognizes them by name, recommends options based on past purchases, and/or knows their purchase history.” The case for marketing: Marketing uses data to segment contact lists, customize content, personalize messaging, and so forth.