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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

In 2012 while working and traveling for Phi Delta Theta General Headquarters, he launched The Traveling Unicorn , an Instagram account documenting his journeys—but in a unicorn mask. My parents are on Facebook, Gen Z is on TikTok. Don’t talk to businesses about a product. Every generation will have its own social media platform.

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23 Outstanding Social Media Marketing Guides

Webbiquity

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. 52 Unique Ways to Create Social Media Magic by Rebekah Radice.

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Yours in Marketing Episode 6 – Starting a Podcast with Adam Posner

Directive Agency

Obviously you can’t really be on Instagram or LinkedIn without knowing Gary Vaynerchuk, so you-. About four years ago, I was lucky enough to land an awesome job over at VaynerMedia; I was Group Director managing a couple lines of business. As somebody that, I follow a lot of different thought leaders on social media.