How to Build a SaaS Marketing Budget – Business Benchmarks & Breakdowns
accelerate agency
FEBRUARY 14, 2023
Startups often spend a greater percentage than established companies to climb the initial rungs of the ladder at a faster pace. The most successful SaaS companies spend around half their revenue on marketing, and for startups, this can be considerably more. as of 2022. For instance, B2C companies often spend more than B2Bs.
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