E-Commerce Content Marketing Strategies That Don't Involve Discounts
SmartBug Media
JANUARY 11, 2023
Depending on the company, discounts can: Cheapen the value of the brand in customers’ eyes, negatively impacting long-term customer retention. Condition the customer. The price of high-quality items often has a direct impact on the product’s perceived value, which means discounts can lower the perceived quality of your product.
98 
Let's personalize your content