BtoB Display Marketing Budget Creation Trade Show 
Webbiquity
FEBRUARY 21, 2011
According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. Email marketing remains one of the top spending priorities for online, after search and display advertising. Email Marketing Tips and Tactics.
Webbiquity
AUGUST 18, 2012
B2b marketers believe social media is critical to organic search success. Marketers rate social media as the second-most imporant factor (64%) in search, behind only strong content (82%). BtoB Magazine ). Marketing Charts ). 70% of marketers plan to increase the number of different social platforms they use in 2012.
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