Broadcasting, Cable, Forecasting and Marketing Budget Creation

3 Studies to Help You Keep Your Marketing Budget and Fend Off Reactionary Cuts [UML]

Sword and the Script | B2B

APRIL 11, 2020

You can’t control the constraints imposed by the Coronavirus, but you can make a case to keep your marketing budget It’s a challenging time to be a marketer. Second, the business is chasing after your budget with a saw. And that’s the theme for this week’s Unscripted Marketing Links [UML]. What sort of studies?

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Paid Content Marketing Budget Marketing Budget Creation Budget Programs

Top 12 Programmatic Advertising Trends for 2020 and Beyond

Martech Advisor

NOVEMBER 5, 2019

According to Zenith’s ‘Programmatic Marketing Forecasts’ report, programmatic ad spend will reach $98 billion, amounting to 68% of the global digital media ad spend by 2020. Before 2020 comes knocking, here are 12 trends that will pave the path for new-age digital ad planning. AI in programmatic advertising.

Advertising Agencies

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B2B Marketing Zone

3 Studies to Help You Keep Your Marketing Budget and Fend Off Reactionary Cuts [UML]

Top 12 Programmatic Advertising Trends for 2020 and Beyond

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