How to ABM Like a Boss (Part 4): Select Your Target Accounts
Engagio
NOVEMBER 19, 2020
No need to read through a stack of posts from a dozen bloggers. The type of data that you’re going to want to look at are firmographic, technographic, intent, and engagement data. Consider what complementary technologies pair well with your solution, and, in contrast, which technologies make an investment less likely.
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