KoMarketing Associates

NOVEMBER 18, 2014

Why It’s Significant: This report breaks down popular tactics that make up B2B lead generation strategy, comparing and contrasting changes from the previous year and how the roles of social media and content marketing impact the process. Forrester’s New B2B Buyer. B2B Online Marketing Blog Demand Generation'

Budget Programs 120

Budget Programs Marketing Report B2B Marketing Research 120

Convince & Convert

MARCH 5, 2015

As Nate Elliott, VP and Principal Analyst of Forrester said , “Engagement is not a useful social marketing success metric.”. And moving beyond last-click attribution can be challenging within your organization because different parts of the marketing team will want to take as much credit as possible (SEO, SEM, Display, etc.).

Social Media 164

Social Media Media Mobile Advertising Marketing Analytics Tools 164

SnapApp

DECEMBER 4, 2017

Blogging Statistics. Blogging Statistics . . #1. Long-form blog posts generate 9x more leads than short-form blog posts. Long-form blog posts generate 9x more leads than short-form blog posts. Takeaway : Blog posts are not like a fine wine, they don’t get better with age. Content Strategy Statistics.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

JANUARY 17, 2011

Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. And much more.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100