A B2B Guide to Engagement Marketing (with Strategies, Tools and Examples)
SnapApp
JANUARY 11, 2018
And, prospects are much more educated — 90% of the buying process is over before a prospect ever speaks to a salesperson. . Research from Forrester finds that today’s customers “distrust and resent one-off campaigns that interrupt or intercept them”. . This is the death of one-size-fits-all email blasts. Source ). . .
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