Learn from the Pros

MARCH 21, 2024

Use third-party data to: Enrich your understanding of your target audience Validate and supplement your first-party insights Identify new market opportunities and trends Alternative Sources of 3rd-Party Data With the phasing out of third-party cookies, companies are looking for alternative sources. That’s not deep enough.

Multi-Touch Attribution 52

Multi-Touch Attribution Marketing Automation Services B2B Marketing Marketing Strategy 52

PureB2B

MAY 22, 2018

It may be common knowledge that generating a high volume of leads at the lowest cost possible is at the top of every marketer’s priority list. But while generating hundreds or even thousands of leads is a good thing, it doesn’t always translate to sales and profit. These are unique to your business and your target market’s profile.

Sales Management 62

Sales Management Sales Qualified Leads Lead Scoring Lead Ranking 62

PureB2B

MAY 22, 2018

It may be common knowledge that generating a high volume of leads at the lowest cost possible is at the top of every marketer’s priority list. But while generating hundreds or even thousands of leads is a good thing, it doesn’t always translate to sales and profit. These are unique to your business and your target market’s profile.

Sales Management 48

Sales Management Sales Qualified Leads Lead Scoring Lead Ranking 48