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Evolution of the 4 P’s of Marketing: Say Hello to the New Marketing Mix

Directive Agency

Efficient and effective marketing strategies are one of the most sought out assets for every company. Terms like “ROI” and “marketing funnel” get thrown around, but truthfully, customers care about the end result: what is making them money? What is the Marketing Mix? The Traditional P’s of Marketing.

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Evolution of the 4 P’s of Marketing: Say Hello to the New Marketing Mix

Directive Agency

Efficient and effective marketing strategies are one of the most sought out assets for every company. Terms like “ROI” and “marketing funnel” get thrown around, but truthfully, customers care about the end result: what is making them money? What is the Marketing Mix? The Traditional P’s of Marketing.

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Product Launch Marketing: How to Leverage Inbound and Outbound for an Impactful Launch

Launch Marketing

A typical marketing mix for any business consists of core elements that fall into either inbound or outbound marketing categories. So, what exactly is “inbound” versus “outbound” marketing? Inbound marketing can be thought of as marketing that encourages people to come “in” to (i.e.

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Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider

Marketing Insider Group

So after taking all this feedback, and with the advances in 4G bandwidth and the proliferation of mobile “smart” phones, you could reach the conclusion that augmented reality may move a little closer to mainstream adoption. If B2B marketers want to create a unique and highly interactive experience, then this may be an area to explore in 2011.