Bandwidth Blast Campaigns Differentiation Emarketing 
Online Marketing Institute
JULY 31, 2009
Positioning yourselves as “lead management” does not help differentiate what you REALLY do. In B2B, it’s not about batch-and-blast acquisition as much as it is about using email to continue a conversation. Smaller firms typically don't have the resource bandwidth to make this rotation feasible either.
Hubspot
MARCH 29, 2012
If someone asked you to define what all the major social networks did – Facebook, Twitter, LinkedIn, YouTube – it’s pretty easy to differentiate them from one another. While Pinterest has users on its site for over an hour at a time, eMarketer reports that users spent an average of just 3.3
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