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Top 3 On-Demand Sessions You Need To Watch from INBOUND 2020

SmartBug Media

AJ Beltis, HubSpot and Ashley Faus, Atlassian. Ashley pointed out that only 5% of marketing leads are high-quality (per HubSpot’s recent survey). Lukas Pleva, Product Manager at HubSpot. Jay Schwedelson, provided tips to help your organization’s email marketing strategy stand out. Ungated Content. -AJ

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The Ultimate Guide to Email Marketing

Hubspot

Outside of compliance regulations , there is no external entity that can impact how, when, or why you reach out to your subscribers. Source: HubSpot. To build that list, you need several ways for prospects to opt in to receive your emails. Should you send out new product announcements? Create a Way for People to Sign Up.

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42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

In a world where attention spans are getting shorter, and users are being bombarded with more static content and opt-in forms, it’s becoming harder for marketing teams to cut through the noise. It’s difficult to convince readers to shell out their email address, let alone enough information to adequately qualify prospects for sales teams.