42 Experts Explain How to Get Better Qualified Leads with Interactive Content
SnapApp
JULY 7, 2017
Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. The key is to make it useful OR make it viral — targeting it towards your ideal demographic and their typical behaviours. We saw an 85% increase in conversions with the multi-step form. Katy Jones.
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