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TrustRadius Marketing
NOVEMBER 14, 2019
70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? Email Marketing & Online Marketing.
Hubspot
FEBRUARY 3, 2012
In order to integrate your email marketing with your other data systems, you need to use marketing software that allows for that integration to take place. Combining your different marketing databases allows for clear segmentation and the ability to better target your customers and prospects with relevant email messages.
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