5 Proven Steps to Creating a Lead Magnet That Attracts and Converts Prospects
Hinge Marketing
MAY 15, 2015
Will you write to appeal to your broader audience or to a small segment? In choosing your format, make sure you have the required resources to pull it off. Call-to-action: ask readers to download your lead magnet and send them to a landing page (covered in Step 3). Choose your audience. Identify a topic. Out of ideas?
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