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How-to Turn Your Physical Events into Webinars

ActiveDEMAND

Event promotion companies should be actively promoting webinar services to their clients because there’s a lot of relevant information about running a webinar that event companies can share. With that in mind, we thought we’d share our recipe on how we do webinars. Pre-Work prior to Webinar date being finalized.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

How to Market Your Business on a Zero (or Small) Marketing Budget. While big budgets are always a nice perk, they aren’t necessarily critical for effective marketing. Marketing takes many shapes and forms. They will help you extend the life of your marketing campaigns without digging deeper into your pockets.

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Webinar Recording: 6 Lead Generation Strategies using Social Media (Part I)

LeadSquared

The webinar on ‘6 Lead Generation Strategies using Social Media’ conducted by Meenu Joshi and Nilesh Patel was a huge success. If for some reason, you were unable to attend the webinar, here’s the recording: View the Recording. Email marketing has always been one viable option for B2B marketers.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? What are the most important marketing automation features?

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Subscribers to Free Content are NOT Leads

Industrial Marketing Today

I’ve also read articles by other industrial marketers where they recommend using free content to generate new leads. That is good advice and it is a proven tactic for inbound marketing. Developing an effective scoring system requires marketing to work closely with sales. One example would be inviting them to a webinar.

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Putting the R back in CRM

GreenRope

Relationship marketing. There is a new term in marketing and it’s power lies in relationships. ” CRM and marketing automation are at the foundation of this type of marketing as they make it simple to record, manage, and execute based on the information you collect from you leads. Let’s explore.

CRM 40
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Putting the R back in CRM

GreenRope

Relationship marketing. There is a new term in marketing and it’s power lies in relationships. ” CRM and marketing automation are at the foundation of this type of marketing as they make it simple to record, manage, and execute based on the information you collect from you leads. Let’s explore.

CRM 40