Astroturfing, Intent, Public Relations and Spending

Best practices for social media shilling

Biznology

OCTOBER 8, 2013

A venerable tradition in public relations is the grass-roots campaign. These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . Well, from 2003-2006 I was in the astroturfing business. Photo credit: calmenda. Get a solid issue behind you and get out the vote!

Social Media

Social Media Astroturfing Practices Media

I was a teenage Russian troll OG

Biznology

DECEMBER 19, 2017

I sat in an open-plan room occupying a former newsroom, spending all my days under cover, marketing on behalf of Sci-Fi Channel (now SyFy), Buena Vista (now Disney), TomTom, Paramount Pictures, Coca-Cola, McDonalds, Disney, Reebok, EA, RCA, and NBC. In my early and mid-thirties I worked for New Media Strategies (NMS).

Astroturfing

Astroturfing Paid Search Agency Communities Internet Marketing

B2B Marketing Zone

Best practices for social media shilling

I was a teenage Russian troll OG

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