How to Calculate Social Marketing ROI
Paul Gillin
JUNE 24, 2010
It’s easy to cast aside analytical tasks when everyone is focused on generating revenue. Many excellent solutions are now available on a software-as-a-service basis today, including Salesforce.com , RightNow Technologies and NetSuite. But choosing the tool isn’t nearly as important as knowing how to put it to work. Leadership.
Let's personalize your content