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Is Lead Generation Slipping Away From Marketing?

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Tony Tissot of eTrigue remarked that lead generation is the responsibility of marketing, but getting the outcomes agreed upon should be the goal. Kate Maddox.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Comscore – We provide analytics for a Digital World, turning information into insights and actions for our clients to maximize the value of their digital investments. BtoBmagazine – BtoB Online – The resource for # marketing strategists. NoyesJesse – Jesse Noyes – Managing Editor @ Eloqua.

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