Psychographic Segmentation: A Simple Guide For Marketers
Unbounce
APRIL 30, 2021
Still, when it comes to creating a complete profile of our audience using data, it’s tough to know where to begin. The most common starting point is demographic data: who our customers are, from age to sex, race, marital status, and income level. Demographic data can be incredibly helpful. Psychographic Data Points.
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