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Building a Business Around Your Website: Post-Launch Learning for Growth

Adobe Experience Cloud Blog

If just the click-through rate or cost per click is used to make a decision on which campaign performed better, you’ll be losing many thousands of advertising dollars per month. AIO (All in One) Framework. Focus on key pages in the user funnel: Top 5 high bounce rate pages. Top 5 high exit rate pages. Top 5 figurehead pages.