60 Marketing Acronyms Every Industry Pro Should Know
Hubspot
JUNE 19, 2014
AIDA: Attention, Interest, Desire, Action. A service by Google that generates detailed statistics about a website''s traffic and traffic sources, and measures conversions and sales. WOM: Word-of-Mouth. Learn more about creating a powerful WOM marketing strategy here. 60 Common Marketing Acronyms. GA: Google Analytics.
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