Remove AIDA Remove Buyer Need Remove Cost per Lead Remove Sales Cycle
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How to Create the Ultimate Marketing Funnel (Templates Included)

Single Grain

Stage 1 – Problem/Need Recognition. AIDA: Another Way to Remember Content Creation Stages. Qualifying Leads in Your Sales Funnel. For different types of businesses, buyer needs at the problem/need recognition stage – top of the funnel (TOFU) – are different. Stage 2 – Information Search.