AIDA, BANT, Conversion and Sales Qualified Leads

The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

Hubspot

NOVEMBER 12, 2014

An acronym used in Sales that stands for Attention/Awareness, Interest, Desire, Action. Benefits are distinct from features , and sales reps should sell based on benefits that are supported by features. Leads that are unlikely to become paying customers -- and a sales rep''s worst nightmare, because they are a waste of time.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

JUNE 19, 2014

It can really throw you off your game in a conversation. The more you know, the more likely you''ll be able to understand and participate in conversations going on around you. AIDA: Attention, Interest, Desire, Action. APIs facilitate the data needed to provide solutions to customer problems. 60 Common Marketing Acronyms.

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B2B Marketing Zone

The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

60 Marketing Acronyms Every Industry Pro Should Know

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