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What Your Traditional Marketing Education Didn't Teach You About Marketing Today

Hubspot

Old School: Work With Great Designers to Create Your Ads and Logo. Marketers and consumers alike recognized the importance of a distinctive logo (if you’re skeptical, read about the uproar Gap created when they altered their logo). Two challenges emerged from this dynamic between marketers and designers.

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

And this is like the kind of marketing budget thing, so you have a budget, you kind of fill it out there, you get billboards, you do advertising, you do all the crazy outbound marketing things that people did that really worked well and for the most part, it worked ok back then. Look it up on YouTube. Now, it is.