Best of 2007: Articles and Blog Posts on SEM
WebMarketCentral
JANUARY 22, 2008
Search engine marketing (SEM) is one of the fastest-growing categories in all of advertising, because it is both measurable and logical: present your ads when people are searching for what you're selling. As an example, if a customer sees a banner promoting a product on Microsoft's MSN and watches a related video on Time Warner Inc.'s
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