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What Is B2B (Business-to-Business)?

ClearVoice

Whether you’re a business, an agency or a marketing consultant operating in the B2B category, your outreach strategy needs to be targeted toward business customers. Many businesses choose to concentrate their B2B marketing efforts in obvious spaces: LinkedIn ads, conferences, purchased lead lists. Virtual product demos. Strategies.

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5 Essential Questions to Consider When Redesigning Your Website

SmartBug Media

Such edits can include updating colors, adding graphics, or tweaking fonts. If your business had a property, its website would be your house. Your home embodies everything you value, build, and obtain; the same goes for your organization’s website. Picture your business’s hypothetical home. How is it holding up? Automate repetitive tasks.