Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller
Heinz Marketing
FEBRUARY 8, 2021
I mean, although, before I get into that, first thing I’ll say, those on the radio, they couldn’t see me roll my eyes at some of that. I’ve long believed that trust is by far the most important brand attribute in B2B, because as we all know, brands operate on emotions. What is coming in B2B? Jon: Yeah. Matt: He did.
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