How B2B Marketers can Attract Gen Z to Improve Their Brand Value
Valasys
AUGUST 30, 2019
Focus on Social Media Marketing Strategies : According to Criteo, the most popular social media channels for Gen Zers are YouTube, Snaphat & Instagram. Clearly, the B2B marketers need to split-test & optimize their social media marketing strategies to resonate with the interests of Gen Z.
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