Account Based Marketing Conversion Rate Purchase Intent Sales Qualified Opportunity 
markempa
APRIL 27, 2017
The email on the left was “sales speak.” The tone of the email on the right was changed to be more empathetic and yielded a conversion rate of 7% versus 1.5% During this stage, you’ll share content to help progress them from interest towards purchase intent. What Can B2B Marketers Gain from Growth Hacking?
Markempa
APRIL 30, 2019
In this post, I’m going to share how to apply lead nurturing to help advance leads through three stages of your demand generation funnel to get more sales qualified opportunities. During this stage, you’ll share content to help progress them from interest towards purchase intent.
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