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3 ABM Campaigns to Grow Your Pipeline in 2022

Terminus

The campaign was launched with a $5k budget and was executed by one marketer and one SDR A virtual event that generated 2320 sign-ups, 34 sales-qualified opportunities, and five new customers right off the bat. ABM is a good fit for B2B companies selling high-ticket products to mid-level and enterprise customers.

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Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

Account-based marketing (ABM) platforms that include advertising solutions also share in this capability of uploading contact lists. If expensive clicks aren’t enough, B2B marketers typically battle complicated marketing funnels and long sales cycles. New Customers: Using “Search” as Buyer Intent Signal.