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Prophets of Profit: 25 ABM Experts Give 2017 Predictions & Advice

Engagio

But before we move into 2017, it’s important to lodavok back at 2016 and the state of ABM to see how far we’ve come. According to the SiruisDecisions 2016 State of ABM study, 70% of all B2B companies focused on driving account based marketing programs. Account Based Marketing (and Everything) Predictions and Advice.

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Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller

Heinz Marketing

This week’s show is called “ He Predicted Marketing Automation and ABM. I ask Jon how do we get beyond ABM? The account-based revolution isn’t over. But I’ve been thinking a lot about the limitations of both ABM and fishing with a spear. What’s Next?! Is there some way to merge these concepts?