Our Customers Lead the Revolution: A Recap of Day 2’s Events at Our ‘Breakthrough’ Customer Conference
6sense
DECEMBER 10, 2021
Aruba has: Increased marketing contribution to business performance (63% increase in average deal size, 61% increase in sales velocity). Built a foundation for a personalized customer journey (reduced duplicated CRM accounts by 36%, increased contact-to-account associate by 28%). The company had to reevaluate its go-to-market approach.
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