Account Based Marketing Tactics and Tools — Gear up to Bring Your A-Game!
The Mx Group
MARCH 7, 2018
According to #FlipMyFunnel’s 2017 State of ABM Survey , 81% of respondents adopted ABM in 2017, up from only 49% from the previous year. Even if account-based marketing software is in your budget, you can’t guarantee ABM success no matter how many license agreements you sign. It’s clear that 2018 will be a big year for ABM.
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