Remove 2014 Remove Lead Generation Remove Marketing Plans Remove Online Lead Generation
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How To Build a Better Marketing Budget

Hinge Marketing

In fact our research on online marketing in professional services firms discovered that firms that have a balance between online and offline lead generation grow much faster than those that rely on offline only. The online advantage is not limited to rapid growth. All marketing techniques are not equal.

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Webinar Recap: 5 Steps to Build Your 2014 Marketing Plan

Hinge Marketing

This week’s webinar tackled the topic of marketing planning. For a firm with a limited budget and no marketing personnel that has no current plans for any online lead generation campaigns, what are some bare minimum things that should be done to an outdated website? Happy planning!

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Converting B2B Leads Through Social Content: 3 Keys to Success

NuSpark Consulting

Just about every marketer has heard that salespeople who use social outsell 78 percent of their non-social peers , and that leads developed and nurtured via social networking are seven times more likely to close than other types of leads. Let’s say you have some great lead generating content pieces.