Metadata
APRIL 22, 2021
We’re a customer data platform, started the company in 2013, launched the first product in 2014. Before that, I found a company called Insightera which is about website personalization. Adobe, Salesforce, Oracle, they don’t really sell products. James McDermott: Sure. That company got acquired by Marketo.
Metadata
APRIL 8, 2021
We’re a customer data platform, started the company in 2013, launched the first product in 2014. Before that, I found a company called Insightera which is about website personalization. Adobe, Salesforce, Oracle, they don’t really sell products. James McDermott: Sure. That company got acquired by Marketo.
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Metadata
APRIL 8, 2021
We’re a customer data platform, started the company in 2013, launched the first product in 2014. Before that, I found a company called Insightera which is about website personalization. Adobe, Salesforce, Oracle, they don’t really sell products. James McDermott: Sure. That company got acquired by Marketo.
Single Grain
SEPTEMBER 3, 2019
They prove that selling a serious product doesn’t necessarily have to be serious. Brands that sell a “boring” product don’t have to go the boring content route. It’s much easier to sell to customers you already have a relationship with than acquiring ones who don’t know you yet. Takeaway Tip. She immediately accepted.
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