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47 Superb Social Media Marketing Stats and Facts

Webbiquity

Top executives: social media marketing is for thee, but not for me. 84% of CEOs and VPs say they use social media to help make purchasing decisions. All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video.

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33 Stats That Paint a Picture of the Future of Marketing

Hubspot

1) Failure to respond via social channels can lead to up to a 15% increase in churn rate for existing customers. 2) 37% of brands would like to use social media engagement to create customer-tailored marketing campaigns. 3) 75% of B2B companies do not measure or quantify social media engagement.

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Online Marketing: The Definitive Guide to Marketing Your Business Online

seo.co

While online marketing has changed significantly over the course of just the last few years, the industry is moving in a clear direction: user experience matters more than anything. If you’d asked any online marketing professional this question 5 years ago, their answer would be markedly different from that of today.