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DIGIDAY:TARGET, or, Yogi Berra Meets Data in the Online World.

Customer Experience Matrix

Here are Matt's thoughts: Yogi Berra meets data in the online world. At the recent Digiday:Target conference (Park Central Hotel, NYC, May 4 2011) a moderator posed the question “Which is better: More Data, Consistent Data or Data Expertise”. Consistent Data – All data conforms to some industry standard.