2011 Business Blogging Business to Business Viral Marketing 
Online Marketing Institute
JANUARY 4, 2011
By Sean Donahue , Editor, More Posts If you’re still on the fence about the importance of a company blog, consider this trend: Many B2B marketers report that their team’s blog — not the company homepage — is now the most popular entry point for online visitors.
Hubspot
JULY 18, 2012
At HubSpot, we've known for a while -- anecdotally -- that link bait content is extremely beneficial to our business blogging efforts. So I decided to dig into HubSpot's Blog Analytics and do a quick and simple analysis on the success of what we can consider to be the 'link bait' content we've published on this very blog.
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