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What Is a Marketing Technology Stack?

SnapApp

A content management system (CMS) that hosts a company website and blog. Analytics tools like Kissmetrics or Google Analytics for tracking different marketing efforts. Data from MarketingLand shows that in 2011, there were about 150 companies geared toward marketing technology. And this is just the beginning.

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What Is a Marketing Technology Stack?

SnapApp

A content management system (CMS) that hosts a company website and blog. Analytics tools like Kissmetrics or Google Analytics for tracking different marketing efforts. Data from MarketingLand shows that in 2011, there were about 150 companies geared toward marketing technology. And this is just the beginning.

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How to Make an Amplification Strategy With Shares AND Backlinks

Content Marketing Institute

With other CMS platforms contributing new content, the volume of new material added to the web each day now exceeds 2 million posts. An American Marketing Association survey found brand marketers increased their publishing by 800% from 2011 to 2016, but engagement per post declined by 89% over the same period.

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10 Trends that Shaped Digital Marketing in the 2010’s

Full Circle Insights

Originally Published on CMS Wire. As we steam forward into the 2020s, we wanted to put our spin on the top trends for digital marketing in the 2010s through the eyes of some marketing pundits. Since 2011, marketing technology has evolved from a small group of vendors to a global $121.5 By Dom Nicastro.