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Who’s Tracking You Online?

eMarketing Strategist

WSJ’s research identified more than 100 tracking companies, data brokers and advertising networks collecting data — which are then sold on a stock market-like exchange to online advertisers. At minute 11:30 Angwin describes how this information is sold in a stock market like situation and how it’s used. Wikipedia is the only of the top 50 sites that doesn’t allow any tracking on its site. Yay Wikipedia!).

Who’s Tracking You Online?

eMarketing Strategist

WSJ’s research identified more than 100 tracking companies, data brokers and advertising networks collecting data — which are then sold on a stock market-like exchange to online advertisers. At minute 11:30 Angwin describes how this information is sold in a stock market like situation and how it’s used. Wikipedia is the only of the top 50 sites that doesn’t allow any tracking on its site. Yay Wikipedia!).

Are you making irrational marketing decisions?

Biznology

Image via Wikipedia. I've spent my career in technology and in business and I've often had to broker spitball fights between different factions. Tags: Internet Marketing Monthly Newsletter business internetmarketing