Remove 2008 Remove Gartner Remove Media Plans Remove Price
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

&# Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Nicely said, Esteban.-=

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Moreover, vertical solutions offer pricing that should make monitoring engines affordable to any small business. FohBuzz, for example, is priced on an all-you-can-eat basis, not campaigns, volume and key words. Moreover, vertical solutions offer pricing that should make monitoring engines affordable to any small business.