Converting B2B Leads Through Social Content: 3 Keys to Success
NuSpark Consulting
MARCH 1, 2016
Let’s say you have some great lead generating content pieces. You’ve developed helpful articles on your blog, some whitepapers and ad e-book or two. Research from 2008 indicates that people only read about 20% of the text on an average web page. The Right Content in the Right Channel. Statistics bear this out.
Let's personalize your content